5 Critical Errors to Steer Clear of When Conducting Amazon Product Research (Amazon FBA UK)

Feb 1, 2025 | Amazon FBA | 0 comments

Amazon FBA (Fulfillment by Amazon) is a popular way for people to start their own e-commerce business and sell products online. However, when it comes to finding the right products to sell on Amazon, there are some common mistakes that many newcomers make that can prove to be costly. In this article, we will discuss five deadly Amazon product research mistakes that you must avoid if you want to succeed in the world of Amazon FBA in the UK.

1. Not conducting thorough market research

One of the biggest mistakes that new Amazon sellers make is not conducting thorough market research before choosing a product to sell. It is essential to research the demand for the product, the level of competition, and the potential profit margin. Without this information, you may end up investing in a product that nobody wants or that is too saturated in the market.

2. Ignoring customer reviews

Customer reviews are an invaluable source of information when it comes to choosing products to sell on Amazon. By reading customer reviews, you can gain insight into the quality of the product, potential issues with the product, and even ideas for improvement. Ignoring customer reviews can lead you to select a product that has a high return rate or negative feedback, which can hurt your sales and reputation.

3. Focusing only on low competition products

While it may seem logical to choose products with low competition to avoid facing tough competition, this strategy can backfire. Low competition products may indicate that there is limited demand for the product or that the profit margin is too low to make it worth your while. It is essential to strike a balance between competition and demand when selecting products to sell on Amazon.

4. Ignoring seasonal trends

Another common mistake that Amazon sellers make is ignoring seasonal trends when choosing products to sell. Selling seasonal products can be profitable, but if you invest in a product that is only in demand during a specific season, you may struggle to generate consistent sales throughout the year. It is essential to consider the seasonality of a product and its impact on your sales before making a decision.

5. Not considering shipping and storage costs

When choosing products to sell on Amazon, it is crucial to consider shipping and storage costs. Some products may have high shipping costs or require significant storage space, which can eat into your profit margin. It is essential to calculate all the costs associated with selling a product on Amazon, including shipping, storage, and Amazon fees, to ensure that you can make a profit.

In conclusion, avoiding these deadly Amazon product research mistakes is crucial if you want to succeed as an Amazon FBA seller in the UK. By conducting thorough market research, paying attention to customer reviews, considering seasonal trends, striking a balance between competition and demand, and calculating all costs associated with selling a product, you can increase your chances of finding profitable products to sell on Amazon.