Strategies for Building an Audience from Scratch: Growing Your Following with 0 Followers

Oct 11, 2023 | Social Media Influencer | 34 comments

Strategies for Building an Audience from Scratch: Growing Your Following with 0 Followers




How to Grow an Audience if You Have 0 Followers

Having an audience is crucial for anyone looking to create an impact or promote their work. Whether you are a content creator, a small business owner, or a freelancer, building an audience can open doors to countless opportunities. But what if you’re starting from scratch with absolutely zero followers? Don’t worry; it’s entirely possible to grow an audience organically with a little bit of effort and strategic planning. Here are some steps you can follow to get started:

1. Define your target audience: Before diving into any growth strategies, it’s essential to have a clear understanding of who your target audience is. Identify their demographics, interests, and needs. This knowledge will help you tailor your content to attract the right people and effectively engage with them.

2. Create valuable content: Consistently producing high-quality, valuable content is the key to attracting and retaining an audience. Whether it’s blog posts, videos, podcasts, or social media updates, focus on creating content that provides unique insights, useful information, or entertains your potential followers. Make sure your content stands out from the crowd and offers something valuable that people can’t easily find elsewhere.

3. Utilize social media: Social media platforms are a powerful tool for reaching a wide audience. Choose the platforms that align with your target audience’s preferences and create compelling profiles. Start by sharing your valuable content on these platforms and engage with your audience by responding to comments or starting conversations. Leverage relevant hashtags and join relevant groups or communities to boost your visibility.

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4. Collaborate with others: Building a network of like-minded individuals and collaborating with them can accelerate your growth. Look for people in your niche with a similar audience size or slightly larger and propose collaborations such as guest blogging, co-hosting webinars, or social media takeovers. This way, you can tap into their existing audience and introduce yourself to a new group of potential followers.

5. Engage with your audience: Engaging with your audience is essential for cultivating a loyal fan base. Respond to comments on your blog or social media posts, ask questions, and encourage discussions. Interact with other content creators or entrepreneurs in your niche by leaving thoughtful comments on their work or participating in online discussions. Genuine engagement will make people more likely to follow you and actively participate in your community.

6. Offer incentives: Incentives like exclusive content, giveaways, or discounts can attract new followers and keep existing ones engaged. Create a compelling lead magnet, such as a free e-book or a mini-course, for people to download in exchange for their email addresses. This allows you to build an email list, which is a valuable asset for engaging with your audience directly.

7. Be patient and consistent: Growing an audience takes time, and it’s crucial to be patient throughout the process. Consistency is key; keep producing valuable content, engaging with your audience, and promoting your work. Over time, your efforts will start to pay off, and your audience will grow steadily.

Building an audience from scratch may seem daunting, but with the right strategies and dedication, it’s absolutely achievable. By identifying your target audience, creating valuable content, utilizing social media, collaborating with others, engaging with your audience, offering incentives, and staying patient and consistent, you can gradually build a thriving community around your work. Remember, starting with 0 followers is just the beginning of your journey; it’s up to you to take the necessary steps to grow and nurture your audience over time.

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34 Comments

  1. Nick Ironfield

    I watched this video in April of 2023, got started, and now coming back to this video to report I grew my Instagram organically from 0 to 10,300. Pretty cool coming back to this, I remember watching this initially and being excited to get started. Now I need to keep going. START or KEEP GOING!

    Reply
  2. Tyson Michael

    This is good thank you for the reminder!

    Reply
  3. Glenn Sebastien JR.

    The only thing this guy taught me was to save 15 percent or more on my car insurance

    Reply
  4. TAHA's Diary

    "committing towards what you can control"

    Reply
  5. YTBraN

    Understanding your point, the challenge lies in consistently discovering and sharing unique content multiple times a day. Finding and generating such content is the real difficulty, while posting itself is fairly straightforward. Yes, we now have AI to help us but still….how do you recommend we find all that unique content to post without duplicating what we are saying?

    Reply
  6. The Eclectic Reader

    Okay Alex. You tell the story of your buddy who starts posting on his podcast. Then finally he starts making sales. Sales of what? What product was he able to sell?

    Reply
  7. RPG AUTHORITY

    Do the things you know you should do, but don't.

    Reply
  8. codewithkachi

    What if a SHADOW BAN blocks your way.
    My problem

    Reply
  9. J90JAM

    "If we're making progress, I'm good" – that's the attitude.

    Reply
  10. Monique Mauu

    this is so fkn good, omg, this guy has done the work and knows his shi

    Reply
  11. Michelle A. Davis

    That cycle is very real!!!! Consistency and discipline are the key to success. That is undeniable.

    Reply
  12. Charles Blair

    if you can absorbe what he is truly saying here, you have it all. this is absolute sage advice. all the minutia that could possibly be needed after this will come. just act. your tuth is in your action.

    Reply
  13. TJ Castle

    You sir are a God send.

    Reply
  14. Bran New Don

    This guy should run for President at 40 haha

    Reply
  15. Mike Ozc

    Thanks Alex hormozi needed that small reminder ! keep following my passion !

    Reply
  16. Che Antonio

    What does he mean when he says “reach outs”?

    Reply
  17. Endo T

    This is the realest advice I've heard by far on youtube, Thank you so much

    Reply
  18. FoxyLoxyMoxy

    i will keep trying hard at it, Alex

    Reply
  19. Yariv

    I’ve built my YouTube channel 3 years ago. It’s a very niche audience so growing it has been tough, but every year the audience triples. I’m on episode 180 of 90-120 minute episodes with smaller videos in between. Definitely not where we want to be yet, but the goal is to go forever and create an impact in Philadelphia and that has proven to be true. One step at a time.

    Reply
  20. Rish

    Just the extra motivation I’ve been needing.

    Been doing YouTube since 2018, a lot of ups and downs but staying consistent when possible and staying dedicated to the goal has shown growth.

    Mind you close to breaking the 7k sub mark, have over 420 videos and just reached 1 million total views.

    Small accomplishments towards the bigger goals!

    Reply
  21. numberoneappgames

    Routine Consistency is how we win! Especially all the normal things or excellence in the ordinary. 😀 5/5 video. This should be your trailer on your channel.

    Reply
  22. Jordan Becket

    It is true that when you have a lot of followers and knowledge it's easier to grow. People first look at the numbers and then your content. I almost deleted my main channel which now has over 200k subs because I was so much struggling in the beginning. Luckily I discovered Fame Ster and gave my self a little push in terms of subscribers. After that my I was getting so much organic traffic. Channel literally exploded.

    Reply
  23. Irfan Zalnando

    Cool video! Every single person agrees the sole way to increase your audience is in,sta,crease

    Reply
  24. Wandi suhasta

    Superb work! Everybody agrees the sole way to grow your audience is in,sta,crease

    Reply
  25. Tôm TV

    Great content! Everybody agrees the sole way to grow your audience is in,sta,crease

    Reply
  26. The Freeman Experience

    I'm really starting to get angry at HOW GOOD these videos are. I can't fucking do something else when I watch them, they immediately take up my full attention. I was trying to play Apex while listening to this and I just couldn't focus on the game because this video was just too fucking good. Jesus!

    Reply
  27. Alex MacDonald

    so what youre saying is … if you want to run a gym better go and listen to your first 150 episodes … fuck yea bro lets gooooo

    Reply
  28. Nick DZ

    Brilliant video, sound advice! Make the goal to do the thing and don't chase the outcome.

    Reply
  29. James Pierce

    He didn't answer the question in the video title. But everything he said is 100% true and accurate. It's just not the answer everyone's looking for: "Do it for 10 years."

    Reply
  30. Eugene Kudlanov

    This is really good content. And also excellent editing skills!

    Reply
  31. Linh Nguyễn

    Fantastic job! Every single person agrees the only way to expand your audience is in,sta,crease

    Reply

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