Strategies for Growing Your LinkedIn Content: Post Ideas

Dec 21, 2023 | Social Media Influencer | 26 comments

Strategies for Growing Your LinkedIn Content: Post Ideas




In today’s digital age, having a strong presence on LinkedIn is essential for professional growth and success. With over 700 million users, LinkedIn has become the go-to platform for networking, building relationships, and promoting professional content. To effectively leverage the power of LinkedIn, it is crucial to have a well-thought-out content strategy in place. In this article, we will explore some post ideas for growth on LinkedIn, helping you to expand your network and establish yourself as an industry leader.

1. Thought Leadership Posts

One of the best ways to establish yourself as an industry expert is by sharing thought leadership posts on LinkedIn. This could include insights on the latest industry trends, opinions on market developments, or even sharing your own success stories. By demonstrating your expertise in your field, you can attract a following of like-minded professionals who are interested in what you have to say.

2. Educational Content

Sharing educational content on LinkedIn is a great way to showcase your knowledge and provide value to your connections. This could involve sharing tips and tricks related to your industry, providing how-to guides, or even explaining complex concepts in a simplified manner. By positioning yourself as a helpful resource, you can build trust with your audience and attract new connections who are looking to learn from you.

3. Company Updates and Milestones

If you’re representing a business or organization on LinkedIn, it’s important to keep your network informed about company updates and milestones. Whether it’s announcing a new product launch, celebrating an achievement, or highlighting a company event, sharing these updates can help to build brand awareness and keep your connections engaged with your business.

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4. Personal Stories and Behind-the-Scenes Content

Humanizing your brand by sharing personal stories and behind-the-scenes content can help to create a more authentic and relatable connection with your audience. Whether it’s sharing the story of how your business was founded, showcasing a day in the life of your team, or even sharing personal anecdotes related to your career, these types of posts can add a personal touch to your LinkedIn presence and make you more approachable to your connections.

5. Industry News and Insights

Staying abreast of the latest industry news and sharing insights on these developments can help position you as an informed and engaged professional. By sharing articles, updates, and commentary on industry happenings, you can keep your network informed and showcase your expertise in your field.

In conclusion, developing a content strategy for LinkedIn that focuses on thought leadership, educational content, company updates, personal stories, and industry news can help you to expand your network, establish your expertise, and build stronger relationships with your connections. By consistently sharing valuable and engaging content, you can position yourself as a leader in your industry and drive growth on LinkedIn.


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26 Comments

  1. @KeefeCarpenter

    The type of voice for each platform was a huge insight!

    Reply
  2. @MerajKhan-so4nr

    Thank you. I enjoyed the way you explained everything and I hope I have learnt enough to improve my LinkedIn presence.

    Reply
  3. @mohamedmarketing

    I have a problem with saving topics on linkdn , can u explain me how to save the topics easily

    Reply
  4. @otterlunncreative

    Thank you for this video, also I really appreciated the cuts in the video the different view points mixed with graphics it really held my attention much more than a static seated video!

    So useful!

    Reply
  5. @stevelitwin6110

    This is a fantastic video. Clear, concise, direct, specific, and very very helpful. Thank you.

    Reply
  6. @RenewedbyHim

    This was such an excellent video. One of the best well done videos I have watched

    Reply
  7. @Emnachouayakh

    great and clear content …. i really recommend it for everyone who wanna organize his/her past infos about linkdin..

    Reply
  8. @thedavidmcilroy

    This is a great video – really helpful and clear.

    Reply
  9. @user-ii8zu2tm1p

    Definitely really comprehensive, this is an awesome video overall. I'm a content writer and I've been growing my LinkedIn for 3 months and this is one of the few strategies that will get you there, particularly for business pages.

    Reply
  10. @BrendaMellerMarketing

    Love your advice and tips! I, You, We energy. Never thought about it that way.

    Reply
  11. @isaiahturnerr

    The part about various content types, especially LinkedIn stories, caught my attention! That's where I've used boost app social for my stories and posts, helps me get creative and it's super quick.

    Reply
  12. @user-en7kv8ez3b

    Whew! informational but on a fire hydrant level. I will likely watch this another few times.

    Reply
  13. @prissy781

    Wow. You gave so much info here! Thank you!

    Reply
  14. @audreybrotherson5624

    Excellent! very well explained, concise, professional, and easy to follow. Thank you!

    Reply
  15. @maheshannam358

    Wow, awesome video! I learned so much from it. Thank you

    Reply
  16. @kathyheberle3862

    Can you create a LinkedIn event for a live, in person event with a keynote speaker or is it only for online events?

    Reply
  17. @jenniferbrown490

    Great strategies in this video! I am feeling more prepared to get active on this platform.
    Thank you!

    Reply
  18. @zakariyahjaji4525

    The amount of useful tips in this video is insane…welldone

    Reply
  19. @rei_mikeg

    These videos are insanely well made, and very helpful. Nicely done!

    Reply

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