The journey of starting a social media agency and becoming an influencer manager

Nov 14, 2023 | Social Media Influencer | 12 comments

The journey of starting a social media agency and becoming an influencer manager




From a young age, I was always fascinated by the power of social media and how it could connect people from all over the world. As I grew older, I realized the potential it held for businesses and individuals to reach and engage with their target audiences. This realization led me to start my own social media agency and eventually become an influencer manager.

It all started when I was in college and studying marketing. I was always drawn to the digital side of marketing and spent a lot of time studying and practicing social media strategies. I started to see the impact that a well-executed social media plan could have on a business, and I knew that I wanted to help others achieve similar success.

After graduating, I decided to take the leap and start my own social media agency. I knew that in order to stand out in a crowded market, I needed to offer something unique and valuable. I decided to focus on influencer marketing, as I saw it as a relatively untapped market with huge potential for growth.

I began reaching out to up-and-coming influencers and offering my services to help them grow and monetize their online presence. I would create custom social media strategies tailored to each influencer’s brand and audience, and I would also handle all the backend work such as content scheduling, community management, and analytics tracking.

As my roster of influencers grew, so did my reputation in the industry. I began to gain recognition for my work and was able to secure bigger and more lucrative partnerships for my clients. This not only helped me to grow my agency, but it also allowed me to establish myself as a reputable influencer manager.

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Today, I am proud to say that my social media agency has become a go-to destination for businesses looking to partner with influencers and reach new audiences. I have also been able to develop a strong network of influencers who trust me to represent their brand and help them achieve their goals.

Starting a social media agency and becoming an influencer manager has been incredibly rewarding. I have been able to work with some amazing clients and help them achieve their social media goals. I have also been able to build strong relationships with influencers and help them grow their online presence.

If you’re passionate about social media and are interested in starting your own agency, my advice would be to find a niche that sets you apart from the competition. Whether it’s influencer marketing, content creation, or community management, find something that you’re passionate about and excel at, and the rest will fall into place. It takes hard work and dedication, but with the right mindset and drive, you can achieve success in the social media industry.


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12 Comments

  1. Aldwin Capin

    Hello! This is so inspiring.

    Would you mind sharing a copy of the contract that you engage your talents with? That would be very helpful. Thank you!

    Reply
  2. Makenzie Carlson

    This video is so helpful! I’m working towards going down a similar path and this was so helpful and inspiring! Thank you for sharing

    Reply
  3. Aharon Diveroli

    I appreciate the video but you didn't explain how to reach out to influencers, what exactly "signing means", how deals are structured etc…

    Reply
  4. Anneliese Peper

    How is your agency profitable? I'm looking to open a talent management division at my agency but how do I get it off the ground to be profitable?

    Reply
  5. Abi Famuyiwa

    for someone who doesn't have the backend experience with reaching out to brands and ensuring fair partnerships what do you suggest? I think that that is the most confusing thing for me

    Reply
  6. Hissecretobsession

    Lovee it greaat content subsribed more content about management agency pleasee the ins and out more details

    Reply
  7. Ava Leonard

    This video was SO HELPFUL. Thank you so much for creating it. LOVE it.

    Reply
  8. Priyangshu Das

    How do I get Influencers to manage
    I've tried emailing and dming but it's not working much
    Can anyone help me out pls

    Reply
  9. Push

    What was the pitch to the brands like? I think that’s the hardest part

    Reply
  10. Ingrid Ankersen

    I've been following you for so long now and it's so exciting to see how far you've come and how much you've accomplished! Well done you ✨ I really enjoy your videos, they're always so calming and aesthetically pleasing. Not to mention so many of them are so helpful and informational. So thank you!

    Reply

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